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A Sophisticated

Man

Client: A Sophisticated Man

 

Brief: To create a brand identity and packaging to sell Cocktails to men.

 

Design Solution:  Cocktails for men, a unique idea deserving of a unique design. The name 'A Sophisticated Man' was developed as part of the brand identity associating sophisticated men, with their known cocktail of choice. With mixes from Frank Sinatra, James Bond and Ernest Hemmingway.

 

The bottle is wrapped in paper, embossed with copper. The wrapper unravels, upon pulling on the string, which reveals a message from the founder and a story about the specific sophisticated man who drank this cocktail. The sophistication of the brand gets people interested, and the comic slogan of "Putting the Cock in Cocktail" keeps them interested. This project has been rolled out to incorporate posters, coasters, the shop front, a book on "How to Cocktail" and more. 

DELIVERABLES

 

Branding

Packaging

Collateral

logo design.jpg
Logo-Gif-2.1.gif
POSTERS DONE.jpg
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POSTERS DONE2.jpg
Bus_Mockup.png
Shop Front.png
bottle wrapped on wood .png
back bottle wrapped on wood .png
Bottle and wrapper blue background.png
Book-gif.gif
cocktail truck.png
Bottle-pouring-gif.gif

*Disclaimer: This is a student brief from my time studying at Shillington College of Design.

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